How Tilehurst Roofing Fort Lauderdale Was Born in Fort Lauderdale
When we opened our doors here in 2000, Fort Lauderdale homeowners had already heard every roofing promise there was. We’d watched too many neighbors sign contracts, hand over deposits, and then wait weeks for a crew that kept rescheduling. One homeowner in Victoria Park showed us a written estimate from another company that looked reasonable until the job started, then the change orders started stacking up: plywood, flashing, “unforeseen” this and that. She ended up paying nearly double the original number. That was the moment we knew this market deserved better.
So we didn’t come to Fort Lauderdale to reinvent roofing. We came to bring the Kingswell Guarantee to a city that needed it, and to build a local team that actually honored it. The promise was simple from day one: write the price before the work begins, show up in the window we gave, leave the property cleaner than we found it, and put the guarantee in writing. No surprises at the door. No vague handshakes. No excuses.
Twenty-six years later, that is still how every job starts, whether it’s a barrel tile repair in Coral Ridge or a full replacement near Holiday Park. The roofs we work on have changed, the building codes have changed, but the way we treat people hasn’t.
Greg Holloway’s Personal Connection to the Roofing Trade
Greg Holloway didn’t grow up dreaming about roofing. He grew up learning what it meant to do a job properly, from tradesmen who treated their tools with respect and their word as a contract. When he first stepped onto a roof as a young man, it wasn’t the view that got him. It was the smell of hot asphalt in the morning and the sound of a nail gun driving true. There was something honest about it. You either sealed the roof or you didn’t. The rain would tell you the truth either way.
Over the years, Greg ran crews, learned the trade from the deck up, and kept noticing the same pattern: the fastest companies talked the most and delivered the least. He’d walk onto jobs where the previous contractor had nailed shingles over rotted plywood, skipped the underlayment, or left flashing gaps you could put a finger through. The homeowner couldn’t see any of it. They’d paid full price and gotten a roof that wouldn’t survive one South Florida summer storm.
That’s what gets him out of bed now, more than a decade into this work. It’s the chance to do the opposite. To show the homeowner the rotted plywood before we replace it. To explain what a nail line is and why it matters in hurricane wind. To leave a job knowing the next heavy rain won’t be the thing that betrays the work.
If Greg weren’t roofing, he’d still be somewhere with his hands in the work, probably restoring something old, taking it apart to understand it, then rebuilding it better than it was. That instinct, to understand before fixing, drives every inspection our team does in Fort Lauderdale.
Meet Greg Holloway – The Person Behind Every Job
Greg Holloway is the Owner & Founder of Tilehurst Roofing Fort Lauderdale. He came up through the trade the long way, learning each part of a roof system by working on it directly: tear-offs, decking, underlayment, flashing, tile, shingle, flat roof membrane, the whole span. He’s led local roofing teams through two decades of South Florida weather, from the afternoon thunderstorms that roll in off the Atlantic to the September days when everyone watches the cone.
Greg is not a salesperson who happens to sell roofs. He’s a roofer who happens to lead a company. That changes how he quotes a job, how he trains a crew, and how he talks to a homeowner who’s worried about water stains on the ceiling. He doesn’t rush through an estimate to get to the next lead. He wants you to understand what you’re paying for and why.
Away from the roof, Greg’s the kind of person who keeps his word in small ways too. If he says he’ll be somewhere, he’s there early. If he says a material will arrive, it arrives. That consistency isn’t a sales tactic. It’s just how he’s wired, and it’s the standard every person on our Fort Lauderdale team is expected to meet.
Our Promise to Fort Lauderdale Homeowners
We work to The Kingswell Way, and it shapes every estimate, every inspection, and every repair we do. Say the price before the work. You get a written line-item quote before anything starts, and that’s the number we honor. Show up in the window we gave. We give you a real arrival window and we keep it. Leave the place cleaner than we found it. Our crews run magnetic sweepers after every tear-off, because nails in the driveway are not part of the job. Put the guarantee in writing. The Kingswell Guarantee covers the work, and if a repair fails inside the guarantee period, we come back and fix it at no charge.
Those aren’t slogans. They’re the four promises every Tilehurst Roofing location works to, and they’re why homeowners who’ve been let down before give us a chance.
Our Credentials
Every pro working under the Tilehurst Roofing name is required to hold the license and insurance their state requires. That means when a crew arrives at your home in Fort Lauderdale, you’re not wondering whether anyone on the roof is qualified to be there. The answer is yes, in writing, before the first ladder comes off the truck.
- State-licensed – required for every pro working under our name, no exceptions
- Insured & bonded – coverage in place before work begins, not after problems arise
- Local Fort Lauderdale experience – our team has worked on South Florida roofs for more than two decades, through code changes, hurricane seasons, and the specific ways salt air and humidity age a roof here
- Strong local reputation – built one roof at a time, on the streets where our neighbors live
Why does this matter when you’re hiring a roofing company? Because the person on your roof is standing on the thing that protects everything you own. Verifying license and insurance isn’t paperwork. It’s the difference between a company that can be held accountable and one that disappears after the check clears.
Rooted in Fort Lauderdale
Our team lives and works in Fort Lauderdale. We know that homes in Coral Ridge face different wind exposure than homes in Riverland, and that flat roofs in Progresso Village age differently than barrel tile near the Intracoastal. When we quote a roof, we’re quoting it based on how this city’s weather treats it, not a generic national average. We’re your neighbors, and the roof we put on your house is the same standard we’d want on our own.
Written by Greg Holloway, Owner at Tilehurst Roofing Fort Lauderdale, serving Fort Lauderdale since 2000.